Kate Middleton's Beauty Secret and The Royal Power Of Q10

12:50 AM

Not so far ago, Nivea sent me this gorgeous purple package (and tons of other Nivea products) which contains the Q10 Plus Anti-Wrinkle line (Day Cream, Night Cream and Eye Cream). 
Pictures after the jump!

But what is co-enzyme 10?

Co-enzyme Q10 plays an important part as a natural energizer and an anti-oxidant. It provides energy to skin cells, stimulating skin cell protection and regeneration. However, the levels of Q10 in the body diminish over the years. Hence, the need to replenish it is essential in fighting the signs of ageing. 

Makes sense, right?

I love almost all of Nivea's products but this will be my first time trying their Q10 Plus Anti-Wrinkle skin line. Perhaps, I'll report back with an in depth review about this line after 2-4 weeks of using it (sounds fair, right?). In the meantime, let me share with you a little trivia about this line. Do you guys know that Kate Middleton beauty secret is NIVEA Visage Day Cream and she is also a fan of NIVEA VISAGE Anti-Wrinkle Q10 Plus Night Cream? 

Read below for the complete story!
(adapted from Nivea's Press Release campaign) 

These days you do not expect to read good news in British or Irish morning papers. The economy in Ireland and UK is under intense pressure and everyone is trying to make ends meet. However, when Beiersdorf Ireland's General Manager John McKeown recently opened the Irish People newspaper, a double page headline caught his eyes: KATE's BEAUTY SECRET IS £5 CREAM.

The wife of Prince William, Kate Middleton, was spotted shopping at a Boots store just hours before dazzling at her first official engagement at the Ark Gala Dinner at Kensington Palace on June 9, 2011. The newspapers in Ireland and UK quickly picked it up and revealed that she was buying the NIVEA VISAGE Pure & Natural Day Cream for £5.10. The journalist quoted a friend of Kate:"Kate is not someone who believes in spending a lot of money automatically guarantees quality. She has never been afraid of a bargain. NIVEA VISAGE Day Cream is now a real favorite with her. She's been buying it for some time." And not just her. According to Ralph Gusko, General Manager of the Belersdorf UK/Ireland Group, sales of NIVEA VISAGE Pure & Natural jumped up by 85% at Boots after release of the news.

"She is also quite a fan of NIVEA VISAGE Anti-Wrinkle Q10 Plus Night Cream, which is again very affordable at £10.20 a tub.", Kate's friend added. Similar press coverage was given to Kate's beauty choice by the UK's "Mail Online" who has more than 34 million unique readers every month or "The Telegraph". Nicolo Pome, Marketing Director of Beiersdorf UK, was very delighted with the good news. "We are quite honored that NIVEA is doing its part to make Kate & William "Feel Closer". It confirms that NIVEA is delivering top quality at affordable prices. We are all very proud that she "swears by" NIVEA and that she won plaudits for her radiant look on her first public engagement with her husband."Now we know why Kate was applauded by her commentators during the ARK Gala charity dinner where she looked radiant and glamorous. One product she loves, NIVEA Q10+ Anti-Wrinkle Night Care contain's skin's own coenzyme Q10. It provides long-lasting energy supply to support skin and thus reducing and preventing wrinkles from within. That makes it a natural choice to fight signs of skin aging.

Hmmm.. this makes me want to pile the Q10+ Anti Wrinkle skincare line on my face! I hope Nivea will also help me "feel closer' with my own prince!

Reviews to follow!

*NIVEA Q10+ Anti-Wrinkle is available in leading supermarkets, depatment stores, drugstores and groceries at affordable prices: Light Day Care at Php385.00; Night Care at Php385.00 and Eye Cream at Php350.00.

Until then.

Peace and Love!

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